We write down what we learn, so you can check how we think before you hire us.
Practical articles and project cases on enterprise CMS, accessibility and AI campaigns. Roughly one a month, written by whoever did the work.
Start here.
The four questions we get asked in nearly every first call. We keep these updated instead of writing new ones.
Article
Who is liable for the accessibility of a corporate website?
An overview of legal obligations, executive liabilities, and European standards.
Reviewed July 2026
Article
How do you migrate an enterprise CMS without losing search rankings?
Protecting domain authority and URL structures during a system switch.
Reviewed July 2026
Article
Who owns AI-generated campaign assets, and do they need labeling?
Copyright standards, license terms, and emerging European legal frameworks.
Reviewed July 2026
Article
Is AEO a separate discipline from SEO?
Structuring content for LLMs, Answer Engines, and semantic web crawlers.
Reviewed July 2026
Newest first.
15 October 2026
Article
Experience Maker Awards: Submissions take centre stage
Submissions for the Adobe Experience Maker Awards 2026 are open, with a submission process our development team rebuilt.
By Marlene S.
8 October 2026
Article
Our four-day offsite in the Vosges
Out of the office and into the great outdoors.
By Mathias V.
1 October 2026
Article
More visibility in AI: AEO for Adobe Certified Professional
Content shaped around the questions people actually ask, new answer formats and a setup AI systems can read: measurably more AI referrals and traffic.
By Florian L.
1 July 2026
Article
Humanoid robots: building the definitive robotics database
What happens when artificial intelligence gets a body? That's exactly the question we asked ourselves.
By Florian L. · SEO & AEO
18 June 2026
Article
Team spirit on and off the pitch
At Labor digital, we don't just support digital projects – we support the people who make them happen.
By Lena R.
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The new article or case, nothing else. No campaign mails.