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More visibility in AI: AEO for Adobe Certified Professional
· AI topic

by Florian Lange
Managing Director & translates “let’s do something with AI” into budget.

That’s what we’ve been working on for Adobe Certified Professional with Answer Engine Optimization (AEO). We’ve tailored the content to the questions people actually ask. We’ve also developed new answer formats and optimised the technical setup to make it easier for AI systems to find the content.
The results are measurable: our reporting shows significant increases in AI referrals and the website traffic they generate. At the same time, more and more AI bots and agents are accessing the content.
Want to know how visible your brand is in AI-generated answers? We’ll find out.